Retention Strategist Master Spotlight: Amazon
You do not get to become the world’s largest company without doing something special when it comes to customer relations. This is an accolade that American e-commerce giant Amazon has…
Retention Strategist Master Spotlight: Apple
When it comes to customer retention rates in the cutthroat market on cellphone technology, Apple comes out a clear winner. Demonstrating Apple’s dominance in this field have been several studies…
How to Create a Digital Marketing Strategy in the Modern World
One thing that the digital revolution has changed in a big way is marketing. Since we all spend so much time online on our phones and other digital devices, companies…