Having a website for your small business is essential in today’s digital world.
Unfortunately, many avoid building a website or tackling the project because they aren’t tech-savvy. This is a shame, because it could mean you’re throwing potential new customers out the window.
This is when hiring website design services come in handy. Outsourcing the project can be a relatively straightforward expense that lands you an amazing website.
Here are 5 factors to consider if you decide to go this route.
1. Read Online Reviews
References and reviews can go a long way towards telling you what working with someone will be like. Hiring website design services takes time, but it’s worth the investment to get the project done right.
When you’re shopping around, read reviews on their website. Also, look for information on third-party websites or reach out directly to some of the customers in their portfolio.
2. Hire Someone with Experience In Your Niche
If you need a website built, it’s never a bad idea to look for companies that build websites for other people who do what you do.
In fact, a great way to find a company to hire is to scour your competitor’s websites and find a website design you like. This is, at the very least, a good way to show the design team what you’re looking for.
Certain businesses have certain requirements. For example, if your business has an e-commerce component (or you want it to), you definitely want a company with experience building online shops doing your project.
3. Price It Accordingly
You run a business, so you knew setting a budget was always going to make this list.
Comparing design costs and establishing how much you’re willing to spend are two great ways to narrow the pool. Website design prices can range from a few hundred dollars to a five-figure sum depending on what you need to be done.
Get a few quotes to make sure you’re paying market price.
4. Ask Questions About Relevancy
The internet evolves rapidly, and so do the search engines that will ultimately drive new traffic to your website.
A fancy website design looks good, but you also want to make sure the design team is up-to-date on current trends before you agree to have them build.
For example, you absolutely need a mobile-friendly website. The number of people who find what they’re looking for on smartphones is far higher than on desktop computers.
5. Customer Service and Education
Some companies do a great job of designing business websites. But the final factor to consider is how well they run their actual business.
That is to say, do they offer great customer service? Do you enjoy the people you’re working with? They are building a cornerstone of your company, so it’s good to hire people you like and trust.
Also, it doesn’t hurt to hire someone that doesn’t mind explaining things along the way. If they are too busy or unwilling to provide a “why” for certain elements of your project, consider someone else.
Hiring Website Design Services
Hiring website design services is a great way to save yourself time and get a killer website.
When shopping around, be sure to consider price, online reviews, and their level of customer service. You want to hire someone you like and someone who knows what they’re doing.